Meta Tags have been one of the most basic elements of SEO. It is a must to know for every SEO practitioner. Are meta tags a factor in Google page rank? Is it important? What effect does it have in your site’s SEO?
Meta tags have been around since… Since I can remember. They have been a big part in search engine history. They were valued as a factor in rankings before – until people started abusing their use in getting on top of the SERPs. After that, Google opted meta tags out of the ranking factors. But that doesn’t mean they’re not important anymore. Meta tags still play quite a big role in your site’s SEO.
Meta tags are the words that are hidden in your code. People browsing your site will just not be able to see them. It is, as Danny Sullivan puts it, a ‘legal’ way of hiding words in your webpages for search engines. The search engines still read them for it to have a simple, summarized idea of what your site is about and what exactly your keywords are.
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Tuesday, May 4, 2010
What are Meta Tags and why are they important?
via seo-hacker.com
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